Skip to main content

Creative Ways CEOs Should Advertise Their Businesses

For a business to grow and sustain its growth, it is necessary that it continuously promotes its products and services to the society. Today, advertising is more sophisticated, more creative and more personalized. The goal is the same; however, the approach has widely been diversified. SD Motions share some creative methods used by companies around the world to promote their businesses.

Wall Paintings Speak Volumes.
Wall Paintings are usually attractive. To do this, get the consent to hang an extensive painting of your company advert on the side of a conspicuous building. This easily attracts passersby.

Use Door-hangers.
In the event that your target market is in a certain neighborhood, for instance a Children's Daycare Center, print an advert and spot them on doorknobs in your neighborhood. The result of this method is dependent on the quality of your offer. The more personalized the approach, the better the results will be.
Your Surroundings Could Also Advertise Your Business.
This method requires being really innovative. Consider how you can utilize your surroundings for advertising.

Publicity Stunts are Great.
A good publicity stunt can grab the attention of a large crowd. Being creative and doing something spectacular could even afford your company some review on both paper and electronic media.


Advertise on Commercial Vehicles.
Some companies in Nigeria use this method. Using your own company vehicle might not be enough or your company might be a startup and cannot afford its own vehicles yet. In any event, this method is definitely a creative way to sidestep this hindrance. The sticker is usually of a simple design with the company's name, services and telephone numbers printed boldly on it.
 
Utilize Collaborations.

Collaboration is not only for the entertainment industry. Try collaborating with related businesses to host events or partner with charitable organizations to pursue a cause. When businesses collaborate on sponsoring a project, publicity is achieved at a lower rate.

Write EBooks 
Creating an eBook about your industry is a sure way to establish yourself as an authority. It makes your business known to a worldwide audience who are interested in information related to your business field.

Make Your Website Mobile Friendly
Research shows that more than 70% of Internet subscribers use their mobile phones. It is business savvy to make your website, blog and magazines optimized for mobile view. This little detail is ignored by many big companies.  Hopefully, you will use this tipoff and create a better, customer friendly website.
These methods are creative and some might seem outright unconventional. Most of them also require time to create and organize, but the money you would save using them would be well worth the effort.

 

Keisha Diamond PR & Communications

Comments

Popular posts from this blog

Why Pastor Goodheart Ekwueme Resigned From House on the Rock Church in Abuja

I have been in pains!

If you follow me on Instagram, you will notice, I put up my pastor and coach's picture last weekend because I was heart broken.
He is Pastor Goodheart Ekwueme, the outgone (as much as I hate to use that) resident pastor of my local assembly in Abuja. I and all those who knows him, are going to miss him soooooooo much, it hurts.

When Premium Times and NIRSAL Discussed How To Fix Nigeria's Agricultural Value Chain

Yesterday, Monday Nov.27, I was a rapporteur for this Agriculture summit by Premium Times Centre for Investigative Journalism and NIRSAL. NIRSAL is The Nigeria Incentive-based Risk sharing System for Agricultural Lending and is an agency of the central bank of Nigeria.

The event which held at the Shehu Musa Yar adua centre was attended by operators, government, and stakeholders of the Agricultural sector and

Jenny Chisom's 12 Codes of Conduct for Men That Rivals Any Male Code

It's been a tough past week so I am grateful for Sunday heralding a new week.
I have been burdened to create a Code of Conduct for members of the League of Extraordinary Men (LExM) on Facebook. So while I couldn't attend service, I sat down and wrote this down on my note pad, then typed it.
This came in a bid to begin to restructure the group to ensure it is serving the right purpose and the right men.

FEATURED ON

FEATURED ON