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Google's Alphabet: Bigger Investment, Larry Page Announces

Larry page

Google CEO and co-founder Larry Page announced on Monday the creation of Alphabet, a holding company analogous to Warren Buffett’s Berkshire Hathaway, that will own Google and its many non-search-based businesses—autonomous cars, life extension, maps, Glass—separated into at least two distinct segments, Google and everything else. It’s a smart, investor-friendly move that will help Google—er, Alphabet—grow even bigger.